Imagine being thrust into the international spotlight as the result of an ongoing legal battle and ultimate victory. Would you know how to handle the media, knowing what to say, how to say it and when to say it? Would you be able to respond to multiple inquiries from journalists, coordinate with executive producers, film crews, and studio appearances?
Hydie Sumner, a San Antonio woman who joined a class of women in a national gender discrimination action against one of the goliaths of Wall Street, didn't set out to be a gender discrimination expert. She fought her legal battle on principle, stood alone as one of the few of 900 claimants to take her case through the entire process - and won. When an unprecedented public legal ruling thrust her into the instantaneous, fast moving, spotlight of global media attention, she realized there was an opportunity to continue to inspire others to be a part of the pattern and practice of positive change.
In the wake of her legal victory, Regnier Valdez assisted Sumner in not only responding to media requests and proactively communicating with interested journalists, but also helping her manage her message effectively. Over a period of three days, she was featured in over $3 million worth of media exposure.
Additionally because of her ability to respond quickly, efficiently and with a well delivered message, she has come to be regarded as an excellent source for any gender discrimination-related news topic. From offering commentary on other gender discrimination lawsuits to providing insights on topics such as gender related business activities, Sumner is a sought-after source for major tier one media including The Today Show, USA Today, The New York Times, CNN, The Wall Street Journal and FOX News.
With RV's assistance, she's been featured in nearly $10 million worth of international coverage as a gender discrimination expert, a woman with a common sense view on workplace issues and continues to be called on as an expert source for the media.